CAPTURING VIRTUAL WORLDS
Cinematic media for Grand Theft Auto and Red Dead Redemption.
Shining a light on player talent and creativity.
Content. Brand. Product.
Empowering storytelling. Building pride.
Capturing the Footage
Knowing where to place a virtual camera in a fast-moving, live gameplay environment where anything could happen next. Where the players improvise, so must I.
Editing the Content
Injecting flavour and tone in to the footage, deciding which cuts let the piece flow. The right soundtrack can elevate a scene. Knowing where to add flair and where to leave it raw.
Supporting the Brand
Creating logos, colour palettes and building themes. Seasonal updates and event-specific branding. Creating a brand that all players and stakeholders can be proud to be a part of.
Promoting the Product
Teasers, trailers, video and written advertisements. Managing social network accounts to promote engagement. Posting regular updates on the product to attract new and lapsed players.